With PLR, you can change, modify or edit content whether it’s articles, products, eBooks, or courses. In many cases, you can even break it up and use it in various ways to create ongoing content.
There are also many ways to make money with PLR content including repackaging or reselling.
But maybe you’re concerned about using PLR for some reason. And you’re a little nervous. Don’t be. When you look under the hood of many of the top marketers out there, they rely on PLR as part of their business strategy.
And you should too. Here’s why.
Why is it important to your business?
- PLR saves you the time and expense of creating content.
- PLR is great “starter” content if you like to write your own.
- Your site is a content machine – the more you create, the better your organic search results if you “SEO” it a little bit.
- Outstanding content helps brand your expertise and builds your reputation.
- If your license allows it, claim ownership by modifying it the content and gaining copyright.
Keys to making PLR content part of your online strategy
1. Maintain your standards.
Focus on the target audience. It’s crucial to ensure that what you’re offering maintains the high standards of your site. If not, you’ll see a drop off of engagement on your site and your reputation will suffer.
2. Save time.
Give yourself a shortcut. When you purchase PLR content, you’re not starting from scratch. The biggest time investment in creating content comes from research and validation. With good PLR, you start with completed and validated research. And you start with content that’s well organized. At that point, you’re left with an easy editing job.
3. Affordability
Paying writers and other service providers for an eBook could be expensive costing thousands of dollars potentially. Purchase a PLR ebook for less than $100 and invest in either a rewrite or an editor for a very small investment to change it up.
4. Flexibility
With PLR content as part of your online strategy, you get to be more flexible by repackaging a product to expand your product and content catalog. Or use the content in memberships for your target audience and continue bringing them back over and over.
PLR content is not scary as long as you follow the guidelines in the license. It can be a huge boost to your business.
